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Writer's pictureShiv Jaidka

A Year-End Reflection

As we reflect on the year and the generosity of the holiday season, we wanted to recount a touching experience from our marketing team's recent journey to the West Coast of Africa and highlight the impact of our collaboration.

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While exploring Lome, Togo, our team encountered a moving story that resonated with us. Togo is a place where many face harsh realities, with 95% of the population living on just $1 a day. Despite these challenges, the overwhelming joy and resilience of the children at the local primary schools, which often host up to 2,500 students, left an indelible mark on us.


One touching part of their story involves a small kiosk they found across from a school. They purchased all the books and pens from the kiosk and hurried back to distribute the supplies to the school. This gesture not only helped the kiosk owners and their families but also provided essential resources to the school.


The overwhelming joy and gratitude exhibited by the children were truly heartwarming to witness.



Feeling inspired by this heartfelt story, we're passing on the joy of giving. Our goal is to help these schools and give the kids a chance for a better future, all thanks to you. On your behalf, we have gifted:


"1,095 days of access to improved schools in Madagascar"



Sending warm wishes to you and your loved ones for a wonderful holiday season and a prosperous 2025.


Warm regards

Shiv and the RTO team

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